Monday, July 7, 2014

What is a Toxic Backlink, how does it affect my Google rank and what should I do about it?

This is a quick overview of Toxic backlinks:

In general, a Toxic back link is any link that intends to manipulate the PageRank, or the search engine results.

It can be a link to your site or an outgoing link from your site, it will be considered a toxic if Google decides it wasn’t natural and is seen as an artificial attempt to boost rankings. Toxic links are also called “unnatural links” and can be considered a violation of the Google Guidelines.

from Andrew Brett

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